Attracting Customers to Your Trade Show Booth

By Wendy Rosen

At any wholesale craft market, gift show or trade show event you have just 3 seconds to grab the attention of a buyer.  There are several “tricks of the trade” to draw potential new customers to your great artwork… some are obvious, others are covert.  Here are just some of the secrets I’ve learned over the past 30 years.

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Comments

  1. Thank you so much for this webinar Wendy. I’ve been glued to my seat watching the whole thing. Could you please elaborate on what a glamour slide is exactly? And do you have recommendations as to where one can buy the cases and lighting for a sales booth or is it better that the booth be custom designed? Thank you.

    Sarah

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