What to Do After You Close the Sale

Collectors in general are very pleased to get to know the artists whose work they own.

Provide Solutions for Your Customers

Consider your target customer carefully to identify how they think, and what they perceive to be a problem or a need.

Selling to the Heart

There are strong emotional reasons for customers to make that purchase of your handmade work.

Partner Up for Your Next Open Studio

Adding more artists to your sale doesn’t diminish your slice of the pie. The goal is to make the pie larger!

Hobbyists and Mass Producers Don’t Matter (unless you let them)

When you stop being concerned about what everyone else is doing, you can focus your energy on your highest priorities.

How Trunk Shows Can Grow Your Handmade Business

A trunk show is an event where you as the artist or designer make an appearance at a gallery or a retail store and sell your work directly to shoppers who attend.

How to Offer Coupons for your Art or Handmade Work

There are several types of coupon offers to choose from. Will any of these work well with your small business?

How to Make Shipping Costs Painless

56% of shopping cart abandonment is caused by shoppers who are faced with higher-than-expected shipping expense.

How Many Ways Can You Sell Your Art?

Artists can combine methods of selling to create different income streams that complement each other, thus smoothing over hills and valleys in revenue that can happen with only one method of earning.

The Trust Factor

It’s a fact that presenting your work in a professional manner goes a long way to develop a comfort level for the customer that may lead to a sale.