Partnering With a Gallery to Explore Market Readiness

Once they have decided that they are willing to try your product, make sure you have a good agreement in writing about how the sales price will be split, and how often you will be paid.

Artist Profile: Nadia Fairlamb

I make functional and decorative mirrors, many of them with plays on blending universal symbols that are about the inherent connection of all things, which I experience regularly in meditation and dance.

Insights from a Gallery Owner

The more clearly artists understand the needs and practices of wholesale buyers, the better they can anticipate and work closely with them for mutual benefit.

Your Handmade Work and the Gift Market

The holiday season is the biggest time for gift buying, with fourth quarter making or breaking many stores’ sales quotas for the year.

Artist Profile: Claudia Lynch

I try to have something at every price point to make ShoeStories prints, cards books and coloring books an affordable gift choice and impulse purchase.

How One Artist Built a Successful Wholesale Business

What sets me apart from my competition is that I have become a multi-media brand.

How to Deal with Comparison Shoppers

If they search for matching merchandise on your website or another website on their mobile device, it can influence whether or not they make an in-store purchase.

Use the Right Images for Your Art Marketing

Have you ever watched a photograph on a website load slowly, in tiny increments?

Building a Handmade Business with Limited Time

Make sure that every day is planned in advance, and that each hour devoted to your business has a specific purpose.

Selling Art on Greeting Cards

We spoke with three artists who design greeting card lines to sell their creative work. Each shares her concept and experience.