Starting Out in Wholesale – Selling to Galleries

The Arts Business Institute can provide you with not only classes on starting a wholesale business, but also mentors, gallery owner advisors and experts to help you step-by-step.

Strengthening Customer, Gallery and Collector Relationships

By Wendy Rosen Every customer begins somewhere… did they see you at an art fair?  On a website? Referred through a friend? Your success in selling your art depends on creating a path, or to be more visual… a ladder of exposure, contact and commitment.  The bottom rung of that ladder is just the beginning, […]

Keeping Track of your Customers by Wendy Rosen

Communication with New Clients by Wendy Rosen

Brand Appeal for your Artwork

By Wendy Rosen How do you leverage your brand to increase sales?  Your artwork needs to have it’s own unique voice, and to express your own visual signature, to share your unique message.

Growing your Craft Business

It’s never been a better time to start a business selling handcrafted “Made in America” or “Made in Canada” works!

Art Studio Start-Up. What is Overhead Expense?